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Air Jordan Why Not Zer0.4 ''Indigo Fog''



Our youth is often referred to as the foundation of our personality, principles, and dreams. Growing up in LA, the city became the bedrock for Russ’ life today. From playing little league football at his local park to hooping in middle school, high school, and college, the city of Los Angeles has always been Russ' home court. Inspired by Russ’ youth in Los Angeles, the Jordan Why Not? Zer0.4 "Upbringing" honors the moments, places, and teams that helped shape who he became as an athlete and individual.

  • 2 stacked Air Zoom units in the forefoot deliver the ultimate responsiveness and cushioning. They help optimize the energy return you get out of every step.
  • The laces combine with strips of webbing in the heel and forefoot. When you tighten the laces, the material engages to help you stay harnessed over the cushioning.
  • The durable rubber outsole has a new, data-informed tread pattern. It helps keep you low to the ground and ready to react to the game's changing tempo.
  • The outsole is split into sections to help reduce weight by using less rubber underfoot.

Other information


other + textile
Lining and insert

Russell Westbrook

The player who defies the laws of physics on the hardwood floor! After playing for UCLA, Westbrook began his professional career in Seattle SuperSonics, which later moved to Oklahoma. After Durant's departure, Brodie became the main sheriff in the city and was crowned with the award for the Most Valuable Player in regular part of the NBA League in season 2016/17. Together with Paul George they were one of the most dynamic pairs and his value has been proven also by 10-year contract signed with the Jordan brand. After the OKC, his basketball career continues at the Washington Wizards. Explosive, bold and innovative – just like Westbrook's taste for fashion - are also his basketball sneakers. As it befits for the basketball player who does not care for criticism and answers to it only on the parquet floor, his footwear is embellished with the image of the greatest of all times. Jordan sneakers Why Not Zer0 with the latest technologies provide for the unstoppable energy on the hardwood floor!

Air Jordan

In 1984, Nike took under its wing the extremely talented basketball player Michael Jordan and thus launched in 1985 the first and legendary Air Jordan 1 shoes. Later also the other models of this popular footwear have followed and today they represent the cult and symbol of each basketball player. Jumpman, the logo of this brand, indicates today the high quality with style which is indispensable in the wardrobe of each basketball enthusiast.