With elite players, we often wonder how everything they do looks so simple. Steph Curry is a true master of it. Three-time NBA champion, the first unanimously elected regular season MVP in NBA history, seven-time All-Star and two-time gold medalist at the World championships with the US national team and an amazing scorer who will surely continue setting new records! He complements his mastery in a collaboration with Under Armour, where he has become one of the few players with his own brand. In his new gear, he will surely continue scoring from impossible positions, winning games and delighting basketball fans while further developing footwear and clothing from his collection.

Under Armour (UA) was founded in 1996 by former American football player Kevin Plank. When he compared a completely wet T-shirt under a jersey with dry compression shorts after practice, he came up with the idea to make a T-shirt from synthetic materials to ensure that skin stays dry. Plank started the business in his grandmother’s garage, and the success brought him to the Forbes billionaires list. Today, UA produces a wide range of sports and lifestyle equipment, including footwear, which they began producing in 2006. Their main basketball ambassadors are Steph Curry and Joel Embiid.